NEWS
We celebrate a very special day with you: «Congratulations Mom»
- CCCA
“Next May 1st, Mother’s Day is celebrated and CCCA is celebrating it on their social media with their famous 10€ vouchers.”
One of the most emotional campaigns of the year is approaching: Mother's Day, which this year coincides with the upcoming May 1st, Sunday.
In this occasion, an original image has been designed where the illustration of a woman is the protagonist of a message in the form of a recipe that contains what we have called the “Mom’s Recipe”.
1.- Chop the PACIENCIA into small pieces. Reserve; we'll need it later.
2.- Extend the TRUST and simmer it well until it becomes SECURITY.
3.- Water generously with Laughter and add UNLIMITED LOVE.
4.- Knead avoiding lumps of BAD HUMOR.
5.- Mix everything well and SERVE EVERY DAY.
In addition, they have launched several strategies to remind the public of the great commercial offer that CCCA has to offer.
The first of the strategies consists of promoting the actions of the partners on social media (@cadizcentrocomercial and @CCACadiz).
The second one focuses on the famous 10€ vouchers that are being given away both on Facebook and Instagram (you just have to visit the CCA accounts to participate) and will be active from April 22 until May 1 at 11:59 p.m. (these gifts will be collected at the CCA headquarters when the campaign ends and the beneficiaries are known at Plaza de San Martín s/n 11005 Cádiz).
And the third and final strategy consists of generating dynamic and interactive content for the celebration of this highly significant date.
The goal of CCA remains twofold: on the one hand, to make the discounts, benefits or gift ideas offered by the partners for Mother's Day more visible and to promote them; on the other hand, to encourage visits to the Cádiz center, where in addition to shopping there is a wide range of leisure, cultural and gastronomic activities.
For José Amaya; “as we already indicated on Father’s Day, this is the most emotional campaign of the year, Mother’s Day, this year with a very original image composed of a recipe that I’m sure all mothers prepare every day.” “We don’t want consumers to forget the great offer that their city has to offer to celebrate a day like this.”.
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